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July 14, 2019 By Sara Nguyen Leave a Comment

Video marketing tips – What to do when you’re afraid of being on Camera

If you’re afraid of being on camera but want to create videos, in this video, I’m going to share five strategies that you can use to move you closer to your goal of being on camera, even if the thought of being on camera gives you heart palpitations and makes you extremely nervous. Stay tuned.

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Video marketing tips: What to do when you’re afraid of being on camera – Video Transcript

Hi, I’m Sara Nguyen, and on this channel, I make tech and social media easier for awesome entrepreneurs like yourself. If you’re new to this channel, consider subscribing for all of the latest product reviews, social media tips, and training.

Video. A lot of people are talking about videos these days and how it’s a growing medium. Facebook live streams, YouTube, Instagram stories, video is everywhere, and it’s extremely accessible to you as a business owner or creator to connect with your audience.

But if you’ve been considering using video to grow your business and you’ve found yourself putting it off or starting but not going through with it, it’s probably not your fault. You can thank the reptilian part of your brain for throwing you off track.

That’s the part of your brain that protects your old habits, whether or not they serve you. But let’s dive into the strategies now.

Strategy #1: Start small.

One of the problems people have when they’re starting something new, particularly something like video that puts them out of their comfort zone, is that they’re afraid and the fear triggers them to overthink. They overthink trying to figure out all of the pieces they need to put together.

What camera to use? What lighting to use? What to say? How to get an audience to actually see what you have to say? What if something goes wrong? Who is going to listen to me? What if I make a mistake? I don’t want to look bad on camera. And they go on and on and on.

All of this thinking and overthinking results in you being stuck, spinning your wheels and feeling overwhelmed, but not actually taking any steps to move you closer to your goal of being on camera. So instead of thinking about the massive leap you need to take to suddenly be on camera, think about the baby steps that you can take.

For example, if you’ve never been on camera before, start by researching what equipment you need and then go out and get it. After you’ve completed that step, consider taking the next step. Instead of trying to tackle everything as one major block, break down what you need to do bit by bit.

Strategy #2: Practice.

If you’ve never been on camera before and you want to start using video, a way to get started is for you to do practice videos before you actually go live. Video is one of those things that you get better at with more practice, and over time you get less afraid the more you do it.

Start with a few practice runs. You can create a Facebook group or page with no followers and live stream to that group or page. This will allow you to get used to all of the functions and buttons you need to press and also gives you a space to practice to go live from, kind of like a dress rehearsal, but no one will see any of the mistakes that you make, and you can always delete the video.

You’ll find that practising your videos will help you feel more confident and also help you to improve your messaging and your delivery. And repetition is the mother of all learning so practice, practice, practice.

Strategy #3: Make a commitment.

Stay committed to the process of creating videos even if you don’t feel like it. What will happen when you start to get on camera and start producing more videos is you will start seeing results.

And when you start seeing results from video in the form of more viewers, more leads, more sales and more profits, the results are motivating. I think that there are two parts here.

The first part is to make a commitment, a commitment to get started with video. The commitment is the bridge between where you are and where you want to be.

And the second part is to have self-integrity, self-integrity to do what you say you are going to do when you are going to do it. Self-integrity is the foundation of commitment.

Break down the steps you need to do to start using video into very small pieces and small commitments and commit to them. And then carve out the time by setting an alarm on your phone to work towards being on camera and video and work towards it every single day.

Strategy #4: Reframe your story.

When I first started with video, I was very afraid. I was afraid of many things, but mostly, I was afraid of people judging me and what I had to say. The insecurities that I have about the way I look and how people would perceive me rose to the top of my mind.

What really helped me to overcome my fear of being on camera was to reframe the stories I told myself, and what this taught was an awareness that there was a lot of negative talk happening in my mind.

Thoughts like, “I’m not any good at this. What if I fail? I’m not talented enough. I’m not pretty enough for camera.” and when these negative thoughts and criticisms came around, I chose not to listen to them and to be aware of them.

And instead, I chose to reframe the stories with more positive thoughts, like, “I’m pretty good at this because I put in the work. I’m going to give it everything that I’ve got. I’ve got something important to say. I am good enough for camera, and I looked damn fine”.

Strategy #5: Know that we need you.

I really believe in the serendipity of life. That you’ve got a message that someone else desperately needs to hear and by not being on video and not giving people a chance to hear what you’ve got to say by not sharing your experiences, not sharing your knowledge or your personality, you’re doing a disservice to yourself and to the universe.

Know that the world needs to hear what you’ve got to say, that it’s important and that it matters. So squash that fear because there’s someone out there who needs to hear your message and is waiting to connect with you. And your message will make a difference.

If you found this video useful, give me a thumbs up and don’t forget to subscribe to my channel. And if you’re looking for more ways to grow your business online, download my Social Media Checklist.

I outlined all of the things you need to do to get up and running on social media so you can start leveraging the power of social to make more sales with ease.

To get your hands on it, simply click on the link in the description below and thanks for watching.

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    By: Sara Nguyen

    Digital Marketing Strategist | Wine Lover | Coffee Addict | Geeky techy lady| 😀 Helping small businesses accelerate their business growth online.

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sara.nguyen.video

Video Creator   🎥 🤳 🍪
Thank you to everyone who I’ve been able to help Thank you to everyone who I’ve been able to help through my videos. It’s because of you I get to do what I love 💕
New little @canonaustralia lens that I’m digging New little @canonaustralia lens that I’m digging. 😍
How do you get better at: livestreaming/video/danc How do you get better at: livestreaming/video/dancing/business?By taking bold, messy action...even when...and especially when it scares you. That means doing things like: livestreaming, running ads and business-building activities that feel uncomfortable...But you know you're supposed to do them.The truth is, that if your business/life isn't where you want it to be...you are the reason why.And when you take extreme ownership and massive action over and over......Combined with solid, relentless focus...you get success.But lots of people aren't willing to do the work and feel the discomfort. Because it's scary and you make yourself vulnerable. Yet, on the other side of the discomfort is what you've been longing and dreaming of.It's all a choice my friends. What's it going to be? What are you going to choose?#fempreneurs #coursecreator #ceomindset #businessstrategist #onlinebusinesscoach #bossbabemovement #sheconquers #womanceo #buildyourbusiness #ceolife #womenwholead #fempreneur #buildinganempire #beingboss #digitalcoursecreator #marketingstrategist #aspiringentrepreneur #growyourbiz #businessmoves #coursecreators #businessgrowthstrategy #onlinecoursecreators #onlinecoursecreator #hersuccess #womenceo #solopreneurs #entrepreneurher #buildingmyempire #businesstraining
Because COVID has completely taken over our lives Because COVID has completely taken over our lives this year, it’s hard to imagine life in this world without it now. When life finally goes back to the new normal, are we going to be ready for it?Are we ready for the income/impact/growth we desire now?The truth is that you’ll never feel ready enough, and chances are ⁣that nobody is going to ‘choose’ you. ⁣Instead, what if you do it. What if you choose yourself?When I first started teaching social media, I didn’t exactly ⁣look and feel like a success story, especially when I made videos from my derelict apartment. But I started small, and even more importantly, I showed up and declared myself ready. ⁣No one was going to do that for me.My first few videos had 30 views on average. Then 50, then 100, and now, my top videos have over 100 000 views.  ⁣Maybe one day, millions. I declared myself a content creator, social media and video strategist and coach way before anyone else believed I was one. I set up my own website, created my own content and uploaded my own videos and it was the combination of that hustle that was what started everything. ⁣I wasn’t waiting for someone else to choose me, and I wasn’t waiting until I got a sign from the universe. ⁣I decided that there was ⁣room for me (why not me?), and yes, there’s so much room for you too. ⁣There’s room for:⁣The quiet and the louder ones
The introverts and extroverts.
The out there quirky and the inward.

All ethnicities, ages, sizes, and histories.Why not you, too?#fempreneurs  #coursecreator #ceomindset #businessstrategist #onlinebusinesscoach #bossbabemovement #sheconquers #womanceo #buildyourbusiness #ceolife #womenwholead #fempreneur #buildinganempire #beingboss #digitalcoursecreator #marketingstrategist #aspiringentrepreneur #growyourbiz #businessmoves #coursecreators #businessgrowthstrategy #onlinecoursecreators #onlinecoursecreator #hersuccess #womenceo #solopreneurs #entrepreneurher #buildingmyempire #businesstraining
New YouTube video where I show you how to macguyve New YouTube video where I show you how to macguyver your iPhone and use it as a webcam using @filmicapps Filmic Pro. Link in bio to my channel.#youtuber #howtocreatecontent #bossbitch #womeninbusinessrock #iphonevideo #videomarketingstrategy #socialmediacontent
You’ve seen the quote…Comparison is the thie You’ve seen the quote…Comparison is the thief of joy.All the gorgeously curated Instagram squares and perfectly styled YouTube videos will get you in comparison mode pretty easily.(I totally get it ——> says the woman who has been told that she’s either ’too Asian’ or ‘not Asian enough’ her whole life.)When you see other successful businesses posting on social media…...it's easy to let your reptilian brain take over…...and to start thinking that success is limited to only a few people in the world.Unfortunately, once you start thinking down that path…...you open yourself up to believing that you aren't good enough.I’ve seen too many incredible coaches, consultants and creatives get bogged down by allowing themselves to believe:"I’m not enough. I don’t have what it takes."But you can choose to do things differently.Do you think that Patty Jenkins, Director and Writer of Wonder Woman looked up and said, “Well, Wonder Woman has already been done…guess I’ll just go home and not make a new, amazing movie?”What if she had done that?!The truth is…...if you want to transform your business, livestream, put yourself out there and see the growth that you deserve, you need to stop comparing yourself to other people.Or like our school teachers used to say…

Eyes on your own work.#beyourownboss #bosswoman #hersuccess #savvybusinessowners #womenceo #womenwhodo  #womenwholead #womeninbiz #businessgrowth #businesssuccess #entrepreneurgoals #entrepreneurlife #goaldigger #solopreneur
We make time for what we want. I'm calling it as i We make time for what we want. I'm calling it as it is. You can livestream effectively in 15-20 minutes a day...and *basically* for free using your mobile device. As one of the most efficient ways of producing content, building authority and generating trust and leads...why wouldn't you start your live journey? :)#fempreneurs #bosswomanmindset  #coursecreator #ceomindset #businessstrategist #onlinebusinesscoach #bossbabemovement #sheconquers #womanceo #buildyourbusiness #ceolife #womenwholead #fempreneur #buildinganempire #beingboss #digitalcoursecreator #marketingstrategist #aspiringentrepreneur #growyourbiz #businessmoves #coursecreators #businessgrowthstrategy #onlinecoursecreators #onlinecoursecreator #hersuccess #womenceo #solopreneurs #entrepreneurher #buildingmyempire #businesstraining
“Set your life on fire. Seek those who fan your “Set your life on fire. Seek those who fan your flames 🔥 “ ~ Rumi#rumiquotes #poetryislife #poetryofinstagram #motivationalwednesday #beautyinwords
Live streaming and being on camera can feel SCARY. Live streaming and being on camera can feel SCARY...⠀⠀⠀⠀⠀⠀⠀⠀⠀
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...that’s totally NORMAL. But it also doesn’t have to stop you.⠀⠀⠀⠀⠀⠀⠀⠀⠀
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The difference between SUCCESSFUL content creators and those who stay STUCK is that successful creators take action DESPITE the fear and anxiety they feel. ⠀⠀
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They do things to keep moving forward…⠀⠀⠀⠀⠀⠀⠀⠀⠀...even if they don’t feel ready…⠀⠀⠀⠀⠀
⠀⠀⠀⠀⠀⠀⠀⠀⠀
...even if they’re not sure about what others will think...⠀⠀⠀⠀⠀⠀⠀⠀⠀
⠀⠀⠀⠀⠀⠀⠀⠀⠀...they don’t “wait until everything is perfect.” —> They take imperfect action.⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀How will you take imperfect action this week?⠀⠀⠀⠀⠀⠀⠀⠀⠀
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#fempreneurs  #coursecreator #ceomindset #businessstrategist #onlinebusinesscoach #bossbabemovement #sheconquers #womanceo #buildyourbusiness #ceolife #womenwholead #fempreneur #buildinganempire #beingboss #digitalcoursecreator #marketingstrategist #aspiringentrepreneur #growyourbiz #businessmoves #coursecreators #businessgrowthstrategy #onlinecoursecreators #onlinecoursecreator #hersuccess #womenceo #solopreneurs #entrepreneurher #buildingmyempire #businesstraining
Your livestreams, whether you’re on YouTube or F Your livestreams, whether you’re on YouTube or Facebook (or multi stream like me) should be generating desire for your products/services.
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If they’re not…you may be focusing on the wrong things. It’s not the best light, camera or fancy animated overlay that makes a good livestream…yet this is where most people spend their time obsessing over.
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Your content and how you deliver it will be the difference between a successful livestream strategy vs going live for the sake of going live…and seeing no results.
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#successbound #bossmentality #bossquotes #gogetit #millionaireinthemaking #businesscoaches #buildingempires #entrepreneurthing #womenbuildingempires #businessmoves #bosschic #bossladystatus #ladypreneur #buildinganempire #dreamchaser #ceomillionaires #womanceo #girlsbuildingempires #immyownboss #goaldigger #bossbabes #ladypreneurs #womaninbusiness #femaleentreprenuer #hersuccess #buildanempire #thesixfigurechick #goalgetter #dreambigger
One of the comments I get most often is…"Sara, One of the comments I get most often is…"Sara, you’re such a natural in front of the camera. I could never do that."And I find that rather amusing.Why? Because that was NEVER me.I was always the person behind the scenes — producing other people’s shows and webinars and livestreams.And you know what?I was comfortable.Comfortable with my job. Comfortable with my life. Comfortable all around, really.And that comfort made me feel safe.… but it also ate me away inside.Why? Because I knew I had a message to share, and I knew I could be in front of the camera sharing it… instead of stuck in the background building someone else’s dreams.But alas, it stayed that way far longer than I want to admit.And it stayed that way because of my own limiting beliefs — because of all the little stories I kept telling myself.Every time I thought about getting in front of the camera, a little voice would pop in my head and say:"What makes you think you’re good enough to be on camera?"It was torture.And it wasn’t until I overcame my limiting beliefs that I began to see real change.The truth is…I’ve never been ‘natural on camera’ or ‘made for the screen.’I worked very hard to develop these muscles… especially as an introvert who’s naturally shy and insanely awkward.It was very challenging for me.But it was also the thing I knew I had to do if I ever wanted to rise above.

Right now, you may be at the time in your life when you’re finally saying "No" to mediocrity, lame excuses, and all the so-called barriers standing between you and greatness…And finally saying "Yes!" to the specialized knowledge, strategies, tools, and techniques that can take your business and career to the next level.You’re becoming someone who won’t settle for anything less than you deserve.So hit record, go live and get that thing out into the world.#fempreneurs #coursecreator #ceomindset #businessstrategist #onlinebusinesscoach #bossbabemovement #sheconquers #womanceo #buildyourbusiness #ceolife #womenwholead #fempreneur #buildinganempire #beingboss #digitalcoursecreator #growyourbiz #businessmoves #coursecreators #businessgrowthstrategy #onlinecoursecreators
When it comes to putting yourself out there, I sti When it comes to putting yourself out there, I still feel nauseous before a livestream or hitting record.
Despite these feelings…it’s about continuing to show up for the people that you want to serve…even when it’s hard. And it’s always hard.
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If you keep going live and you keep hitting that record button…things start to happen. You get better at being on camera, you feel more confident, your audience see you and connect with you more and you can finally start moving the needle in your business with more reach, leads and sales.
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But you deny yourself and your audience the chance of any video magic…if you don’t take action.
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Take action my friend. No matter how imperfect you feel. No matter how uncomfortable you feel. With every opportunity, no matter what happens you will continue to learn and grow.
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#doitanyway #videocontent #contentmarketing #impostersyndrome #limitingbeliefs #creatorlife #youtuber #contentmarketingtips #contentcreation #fempreneurs #coursecreator #ceomindset #businessstrategist #onlinebusinesscoach #bossbabemovement #sheconquers #womanceo #buildyourbusiness #ceolife #womenwholead #fempreneur #buildinganempire #growyourbiz #hersuccess #womenceo #solopreneurs #entrepreneurher #buildingmyempire
#doneisbetterthanperfect Stop thinking that every #doneisbetterthanperfect
Stop thinking that everything needs to be perfect for your livestreams/videos. Perfection doesn’t exist. Create. Put it out there....and give yourself a chance to connect and impact people. #youvegotthis
Friendly reminder in case you’ve forgotten, with Friendly reminder in case you’ve forgotten, with all that is going on in the world right now.#sundaymotivation❤️ #bossbabequotes #risingtidesociety
Write down your ideas. I use the Notes app on my i Write down your ideas. I use the Notes app on my iPhone when I get ideas and then I can reference them when I’m on my computer as well. I also use Google Keep...so I can sync thoughts and ideas across my mobile and computer.I found that I’ve forgotten less ideas this way...you know that stroke of genius you get...that you swear you won’t forget about...until you do...lol 🤣I get ideas for videos and content all the time. Mostly when I’m about to fall asleep 😂...so I write them down and then later, I verify that there’s search volume/data to warrant a video. I believe in using data and not just our emotions (feels) to guide what we should create.I don’t always follow this workflow. Sometimes I look up trends and data volume first to give me inspiration on what content to create.And that’s ok too. As long as you’re creating...there’s no perfect formula or method.#contentideas #contentisking #contentisqueen #contentiseverything  #videoideas
Hey coaches, consultants, creatives...have a Q you Hey coaches, consultants, creatives...have a Q you'd like answered about livestreaming, social media or content creation? I'm considering doing a Q&A session...so submit your Q's and I'll look at covering it in a livestream :)
Link to the form in bio and here: https://forms.gle/bC6TBJfbkUwzMFvm7
Hello #weekendvibes ... brunch date. Zucchini frit Hello #weekendvibes ... brunch date. Zucchini fritters, poached egg, smoked salmon and #coffee (of course) 😍
#weekendbrunch
Behind the scenes. Dave helping me test out my set Behind the scenes. Dave helping me test out my set up the evening before a morning livestream. Yes, that’s a McDonalds cup...accompanied my shaker fries and nuggets (off screen)😛🍟#behindthescenes #mustbelove
🙌🙌🙌🙋🏻‍♀️🙋🏻‍♀️🙋 🙌🙌🙌🙋🏻‍♀️🙋🏻‍♀️🙋🏻‍♀️🙋🏻‍♀️ Me. You get better the more you execute.
Oh what a glorious mess 😝. I’m livestreaming Oh what a glorious mess 😝. I’m livestreaming about how to livestream with your DSLR. So if you want to use your DSLR camera as a webcam...I’ll show you how. You know the drill. Link to my YouTube channel in bio to join me live...or for the replay.#contentcreation #contentcreation #livestreaming #livestreamsetup #messydesk #videogear
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