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July 3, 2019 By Sara Nguyen Leave a Comment

Social Media Tips – Why you shouldn’t be on multiple social media sites

Looking for some social media tips to grow your business? In this video, I’m going to cover why you shouldn’t be on every social media site and what you should be doing instead. Stay tuned.

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Why you shouldn’t be on multiple social media sites – Video Transcript

Hi, I’m Sara Nguyen, and on this channel, I make tech and social media easier for awesome entrepreneurs like yourself. If you’re new to this channel, consider subscribing for all of the latest product reviews, social media tips and training.

Most people think that in order to build a brand online, you need to be on every single social media platform that exists on the planet all the time, but that’s probably the worst advice you could listen to, especially if you’re just starting out in business or if you’re looking to grow your social media presence.

And I get it, everyone says that if you’re in business, you need to be hustling and if you’re not hustling someone else’s and they’re awake while you’re asleep, taking what’s yours. It’s really easy to buy into this and to believe it.

And I hear this all the time from big gurus and names in different industries, but it’s so stressful to think about let alone attempt. And what ends up happening when you try to be everywhere is that you do none of it well and you actually see little growth, you end up spinning your wheels and feeling overwhelmed at trying to keep up with all of the work to maintain posting on numerous social media sites. It’s exhausting. Does it sound familiar?

If growing your audience by hustling and being on every social media platform was true, then everyone with multiple social media accounts would be successful and we all know that this is just not the case. In fact, if you believe this and try to grow multiple social media accounts at the same time, you could end up burning out.

It’s just not sustainable. The way you can actually build your audience online, create more awareness and more sales from social media is, in reality, to be on less social media platforms. Hear me out.

By selecting one, two or maybe three platforms as your main engines for growth and focusing on going deep with these few, you’ll end up realizing much more success than trying to tackle 10, 20, 50 social media platforms at one time. It’s crazy, but I’ve seen people do it.

For me, I believe in the power of video, and personally, I focus on YouTube and Facebook. Instead of stressing myself out and trying to be on every single platform out there like the experts tell you to, my strategy is to leverage video for YouTube and Facebook live and focus on generating sales and building my audience on these two platforms mainly.

I like YouTube for the organic traffic from the YouTube search engine plus the easy ability to repurpose YouTube videos into other pieces of content. I also like Facebook live. The magic with Facebook live lies in your ability to get views after the broadcast via Facebook video ads allowing you to grow your audience cheaply and quickly.

I couldn’t possibly generate tweets, posts for Instagram, Snapchat, microblog on Tumblr, plus do YouTube and videos on Facebook live all at the same time, nor would I ever want to. I’m tired just thinking about the time and effort that would be required to attempt that.

And it’s not about being elitist or ignoring all other social media sites above one or another. It’s about firstly leveraging your time and energy on your main selected social media sites, and then secondary to this posting content from your blog sites to other platforms.

It’s about picking the platforms that resonate with you and you don’t and shouldn’t have to do it all by yourself either. There are lots of editors and social media managers and help that you can get on sites such as Upwork and Fiverr to help you out.

So let me ask you, do you really want to keep thinking that your path to growth is to spread yourself thin across multiple social media platforms and see little results or even worse, to burn out?

Or do you want to focus on a few social media platforms and to do them well and see real growth and sales from your social media efforts?

If you found this social media tip useful, give me a thumbs up and don’t forget to subscribe to my channel. And if you’re looking for ways to grow your business, check out my Social Media Checklist.

I outlined all of the things you need to do to get up and running on social media so you can start leveraging the power of social to make more sales with ease. To get your hands on it, simply click on the link in the description box below and thanks for watching.

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    By: Sara Nguyen

    Digital Marketing Strategist | Wine Lover | Coffee Addict | Geeky techy lady| 😀 Helping small businesses accelerate their business growth online.

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Thank you to everyone who I’ve been able to help Thank you to everyone who I’ve been able to help through my videos. It’s because of you I get to do what I love 💕
New little @canonaustralia lens that I’m digging New little @canonaustralia lens that I’m digging. 😍
How do you get better at: livestreaming/video/danc How do you get better at: livestreaming/video/dancing/business?By taking bold, messy action...even when...and especially when it scares you. That means doing things like: livestreaming, running ads and business-building activities that feel uncomfortable...But you know you're supposed to do them.The truth is, that if your business/life isn't where you want it to be...you are the reason why.And when you take extreme ownership and massive action over and over......Combined with solid, relentless focus...you get success.But lots of people aren't willing to do the work and feel the discomfort. Because it's scary and you make yourself vulnerable. Yet, on the other side of the discomfort is what you've been longing and dreaming of.It's all a choice my friends. What's it going to be? What are you going to choose?#fempreneurs #coursecreator #ceomindset #businessstrategist #onlinebusinesscoach #bossbabemovement #sheconquers #womanceo #buildyourbusiness #ceolife #womenwholead #fempreneur #buildinganempire #beingboss #digitalcoursecreator #marketingstrategist #aspiringentrepreneur #growyourbiz #businessmoves #coursecreators #businessgrowthstrategy #onlinecoursecreators #onlinecoursecreator #hersuccess #womenceo #solopreneurs #entrepreneurher #buildingmyempire #businesstraining
Because COVID has completely taken over our lives Because COVID has completely taken over our lives this year, it’s hard to imagine life in this world without it now. When life finally goes back to the new normal, are we going to be ready for it?Are we ready for the income/impact/growth we desire now?The truth is that you’ll never feel ready enough, and chances are ⁣that nobody is going to ‘choose’ you. ⁣Instead, what if you do it. What if you choose yourself?When I first started teaching social media, I didn’t exactly ⁣look and feel like a success story, especially when I made videos from my derelict apartment. But I started small, and even more importantly, I showed up and declared myself ready. ⁣No one was going to do that for me.My first few videos had 30 views on average. Then 50, then 100, and now, my top videos have over 100 000 views.  ⁣Maybe one day, millions. I declared myself a content creator, social media and video strategist and coach way before anyone else believed I was one. I set up my own website, created my own content and uploaded my own videos and it was the combination of that hustle that was what started everything. ⁣I wasn’t waiting for someone else to choose me, and I wasn’t waiting until I got a sign from the universe. ⁣I decided that there was ⁣room for me (why not me?), and yes, there’s so much room for you too. ⁣There’s room for:⁣The quiet and the louder ones
The introverts and extroverts.
The out there quirky and the inward.

All ethnicities, ages, sizes, and histories.Why not you, too?#fempreneurs  #coursecreator #ceomindset #businessstrategist #onlinebusinesscoach #bossbabemovement #sheconquers #womanceo #buildyourbusiness #ceolife #womenwholead #fempreneur #buildinganempire #beingboss #digitalcoursecreator #marketingstrategist #aspiringentrepreneur #growyourbiz #businessmoves #coursecreators #businessgrowthstrategy #onlinecoursecreators #onlinecoursecreator #hersuccess #womenceo #solopreneurs #entrepreneurher #buildingmyempire #businesstraining
New YouTube video where I show you how to macguyve New YouTube video where I show you how to macguyver your iPhone and use it as a webcam using @filmicapps Filmic Pro. Link in bio to my channel.#youtuber #howtocreatecontent #bossbitch #womeninbusinessrock #iphonevideo #videomarketingstrategy #socialmediacontent
You’ve seen the quote…Comparison is the thie You’ve seen the quote…Comparison is the thief of joy.All the gorgeously curated Instagram squares and perfectly styled YouTube videos will get you in comparison mode pretty easily.(I totally get it ——> says the woman who has been told that she’s either ’too Asian’ or ‘not Asian enough’ her whole life.)When you see other successful businesses posting on social media…...it's easy to let your reptilian brain take over…...and to start thinking that success is limited to only a few people in the world.Unfortunately, once you start thinking down that path…...you open yourself up to believing that you aren't good enough.I’ve seen too many incredible coaches, consultants and creatives get bogged down by allowing themselves to believe:"I’m not enough. I don’t have what it takes."But you can choose to do things differently.Do you think that Patty Jenkins, Director and Writer of Wonder Woman looked up and said, “Well, Wonder Woman has already been done…guess I’ll just go home and not make a new, amazing movie?”What if she had done that?!The truth is…...if you want to transform your business, livestream, put yourself out there and see the growth that you deserve, you need to stop comparing yourself to other people.Or like our school teachers used to say…

Eyes on your own work.#beyourownboss #bosswoman #hersuccess #savvybusinessowners #womenceo #womenwhodo  #womenwholead #womeninbiz #businessgrowth #businesssuccess #entrepreneurgoals #entrepreneurlife #goaldigger #solopreneur
We make time for what we want. I'm calling it as i We make time for what we want. I'm calling it as it is. You can livestream effectively in 15-20 minutes a day...and *basically* for free using your mobile device. As one of the most efficient ways of producing content, building authority and generating trust and leads...why wouldn't you start your live journey? :)#fempreneurs #bosswomanmindset  #coursecreator #ceomindset #businessstrategist #onlinebusinesscoach #bossbabemovement #sheconquers #womanceo #buildyourbusiness #ceolife #womenwholead #fempreneur #buildinganempire #beingboss #digitalcoursecreator #marketingstrategist #aspiringentrepreneur #growyourbiz #businessmoves #coursecreators #businessgrowthstrategy #onlinecoursecreators #onlinecoursecreator #hersuccess #womenceo #solopreneurs #entrepreneurher #buildingmyempire #businesstraining
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Live streaming and being on camera can feel SCARY. Live streaming and being on camera can feel SCARY...⠀⠀⠀⠀⠀⠀⠀⠀⠀
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...that’s totally NORMAL. But it also doesn’t have to stop you.⠀⠀⠀⠀⠀⠀⠀⠀⠀
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The difference between SUCCESSFUL content creators and those who stay STUCK is that successful creators take action DESPITE the fear and anxiety they feel. ⠀⠀
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They do things to keep moving forward…⠀⠀⠀⠀⠀⠀⠀⠀⠀...even if they don’t feel ready…⠀⠀⠀⠀⠀
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...even if they’re not sure about what others will think...⠀⠀⠀⠀⠀⠀⠀⠀⠀
⠀⠀⠀⠀⠀⠀⠀⠀⠀...they don’t “wait until everything is perfect.” —> They take imperfect action.⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀How will you take imperfect action this week?⠀⠀⠀⠀⠀⠀⠀⠀⠀
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#fempreneurs  #coursecreator #ceomindset #businessstrategist #onlinebusinesscoach #bossbabemovement #sheconquers #womanceo #buildyourbusiness #ceolife #womenwholead #fempreneur #buildinganempire #beingboss #digitalcoursecreator #marketingstrategist #aspiringentrepreneur #growyourbiz #businessmoves #coursecreators #businessgrowthstrategy #onlinecoursecreators #onlinecoursecreator #hersuccess #womenceo #solopreneurs #entrepreneurher #buildingmyempire #businesstraining
Your livestreams, whether you’re on YouTube or F Your livestreams, whether you’re on YouTube or Facebook (or multi stream like me) should be generating desire for your products/services.
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If they’re not…you may be focusing on the wrong things. It’s not the best light, camera or fancy animated overlay that makes a good livestream…yet this is where most people spend their time obsessing over.
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Your content and how you deliver it will be the difference between a successful livestream strategy vs going live for the sake of going live…and seeing no results.
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#successbound #bossmentality #bossquotes #gogetit #millionaireinthemaking #businesscoaches #buildingempires #entrepreneurthing #womenbuildingempires #businessmoves #bosschic #bossladystatus #ladypreneur #buildinganempire #dreamchaser #ceomillionaires #womanceo #girlsbuildingempires #immyownboss #goaldigger #bossbabes #ladypreneurs #womaninbusiness #femaleentreprenuer #hersuccess #buildanempire #thesixfigurechick #goalgetter #dreambigger
One of the comments I get most often is…"Sara, One of the comments I get most often is…"Sara, you’re such a natural in front of the camera. I could never do that."And I find that rather amusing.Why? Because that was NEVER me.I was always the person behind the scenes — producing other people’s shows and webinars and livestreams.And you know what?I was comfortable.Comfortable with my job. Comfortable with my life. Comfortable all around, really.And that comfort made me feel safe.… but it also ate me away inside.Why? Because I knew I had a message to share, and I knew I could be in front of the camera sharing it… instead of stuck in the background building someone else’s dreams.But alas, it stayed that way far longer than I want to admit.And it stayed that way because of my own limiting beliefs — because of all the little stories I kept telling myself.Every time I thought about getting in front of the camera, a little voice would pop in my head and say:"What makes you think you’re good enough to be on camera?"It was torture.And it wasn’t until I overcame my limiting beliefs that I began to see real change.The truth is…I’ve never been ‘natural on camera’ or ‘made for the screen.’I worked very hard to develop these muscles… especially as an introvert who’s naturally shy and insanely awkward.It was very challenging for me.But it was also the thing I knew I had to do if I ever wanted to rise above.

Right now, you may be at the time in your life when you’re finally saying "No" to mediocrity, lame excuses, and all the so-called barriers standing between you and greatness…And finally saying "Yes!" to the specialized knowledge, strategies, tools, and techniques that can take your business and career to the next level.You’re becoming someone who won’t settle for anything less than you deserve.So hit record, go live and get that thing out into the world.#fempreneurs #coursecreator #ceomindset #businessstrategist #onlinebusinesscoach #bossbabemovement #sheconquers #womanceo #buildyourbusiness #ceolife #womenwholead #fempreneur #buildinganempire #beingboss #digitalcoursecreator #growyourbiz #businessmoves #coursecreators #businessgrowthstrategy #onlinecoursecreators
When it comes to putting yourself out there, I sti When it comes to putting yourself out there, I still feel nauseous before a livestream or hitting record.
Despite these feelings…it’s about continuing to show up for the people that you want to serve…even when it’s hard. And it’s always hard.
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If you keep going live and you keep hitting that record button…things start to happen. You get better at being on camera, you feel more confident, your audience see you and connect with you more and you can finally start moving the needle in your business with more reach, leads and sales.
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But you deny yourself and your audience the chance of any video magic…if you don’t take action.
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Take action my friend. No matter how imperfect you feel. No matter how uncomfortable you feel. With every opportunity, no matter what happens you will continue to learn and grow.
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#doitanyway #videocontent #contentmarketing #impostersyndrome #limitingbeliefs #creatorlife #youtuber #contentmarketingtips #contentcreation #fempreneurs #coursecreator #ceomindset #businessstrategist #onlinebusinesscoach #bossbabemovement #sheconquers #womanceo #buildyourbusiness #ceolife #womenwholead #fempreneur #buildinganempire #growyourbiz #hersuccess #womenceo #solopreneurs #entrepreneurher #buildingmyempire
#doneisbetterthanperfect Stop thinking that every #doneisbetterthanperfect
Stop thinking that everything needs to be perfect for your livestreams/videos. Perfection doesn’t exist. Create. Put it out there....and give yourself a chance to connect and impact people. #youvegotthis
Friendly reminder in case you’ve forgotten, with Friendly reminder in case you’ve forgotten, with all that is going on in the world right now.#sundaymotivation❤️ #bossbabequotes #risingtidesociety
Write down your ideas. I use the Notes app on my i Write down your ideas. I use the Notes app on my iPhone when I get ideas and then I can reference them when I’m on my computer as well. I also use Google Keep...so I can sync thoughts and ideas across my mobile and computer.I found that I’ve forgotten less ideas this way...you know that stroke of genius you get...that you swear you won’t forget about...until you do...lol 🤣I get ideas for videos and content all the time. Mostly when I’m about to fall asleep 😂...so I write them down and then later, I verify that there’s search volume/data to warrant a video. I believe in using data and not just our emotions (feels) to guide what we should create.I don’t always follow this workflow. Sometimes I look up trends and data volume first to give me inspiration on what content to create.And that’s ok too. As long as you’re creating...there’s no perfect formula or method.#contentideas #contentisking #contentisqueen #contentiseverything  #videoideas
Hey coaches, consultants, creatives...have a Q you Hey coaches, consultants, creatives...have a Q you'd like answered about livestreaming, social media or content creation? I'm considering doing a Q&A session...so submit your Q's and I'll look at covering it in a livestream :)
Link to the form in bio and here: https://forms.gle/bC6TBJfbkUwzMFvm7ďťż
Hello #weekendvibes ... brunch date. Zucchini frit Hello #weekendvibes ... brunch date. Zucchini fritters, poached egg, smoked salmon and #coffee (of course) 😍
#weekendbrunch
Behind the scenes. Dave helping me test out my set Behind the scenes. Dave helping me test out my set up the evening before a morning livestream. Yes, that’s a McDonalds cup...accompanied my shaker fries and nuggets (off screen)😛🍟#behindthescenes #mustbelove
🙌🙌🙌🙋🏻‍♀️🙋🏻‍♀️🙋 🙌🙌🙌🙋🏻‍♀️🙋🏻‍♀️🙋🏻‍♀️🙋🏻‍♀️ Me. You get better the more you execute.
Oh what a glorious mess 😝. I’m livestreaming Oh what a glorious mess 😝. I’m livestreaming about how to livestream with your DSLR. So if you want to use your DSLR camera as a webcam...I’ll show you how. You know the drill. Link to my YouTube channel in bio to join me live...or for the replay.#contentcreation #contentcreation #livestreaming #livestreamsetup #messydesk #videogear
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